Public RelationsExposure is like a bathing suit; you want the Hamptons or South Beach?

Services Offered:

• Crisis Training
Crisis Training
Any business that could suffer from an instance of bad public relations needs to know how to handle a crisis before it occurs. We can help by providing a thorough crisis communication plan and training you in its use. We’ll spend up to three full days with you developing flow charts indicating what to do when a crisis occurs and the order to execute each step. Later we’ll simulate a crisis and grade your staff’s response to it against the approved plan, and then follow up with an analysis that explains what worked and what didn’t.

• Issues and Crisis Management
Issues and Crisis Management
If you want to know how a move on the part of your organization will impact related issues, we will see that it is taken care of, including smoothing things over with the government and talking to the press. We also know that sometimes bad things happen, often unexpectedly. Our crisis management team will walk you through the steps you need to take in order to seamlessly deal with a crisis.

• Community Outreach
Community Outreach
If you’re looking for a way to give back to the community and at the same time gain good press for your organization, we can help you plan a successful community outreach event. Whether it be working through a foundation, donations, a fundraiser, charity dinner, or helping out after a natural disaster, our event planning specialists can maximize your organization’s impact on the community and increase your credibility.

• Issues Tracking and Monitoring
Issues Tracking and Monitoring
To ensure that you know everything going on as soon as it happens, we’ll track any topic that represents an opportunity or a threat to your business, and help gauge public perception and the political environment. Thanks to our comprehensive approach to issues tracking, you’ll be able to monitor events, forecast the impact of those events, and plan your response well in advance. In addition to tracking and monitoring, we can also provide consultation and advice about how you can take full advantage of the opportunity in question.

• Event and Promotion Marketing
Event and Promotion Marketing
We realize that any event provides a key opportunity to get up close and personal with your target audience and build valuable brand relationships. Our event planning and management services produce multi-tiered, dynamic, and exciting events that connect you with your internal or external customers and inspire them to act. Seventh Point can execute the design, production, and management of your next event—and support it with meticulous planning, implementation, and reporting to deliver maximum impact.

• Media Relations
Media Relations
One way to improve your reputation in the public eye is through media relations. Our Public Relations Department interacts with various media in order to communicate with them the means to boost your company’s credibility with the public. A good view in the public eye will help maintain your current clientele and attract even more.

• Fundraising Assistance
Fundraising Assistance
A well-executed fundraiser is a great way to involve your organization with the community, network to a wide audience, and gain a solid public image. Our event planning specialists can assist you in coordinating and implementing a solid fundraiser to benefit your organization the most, providing the expertise needed to make your event a success.

• Public Service Announcements
Public Service Announcements
Allow our broadcast professionals to craft messages that will resonate with the public and with policy makers. We will work with you to form a strategy to raise awareness for the issues most important to you, and take your message to the market. Using our resources and experienced personnel, we will construct the design and script for your PSA, and carry it through to production.

• Grass Roots Marketing
Grass Roots Marketing
Looking for an inexpensive way to make your company, product, or service known to the public? Our experienced marketing specialists can create a grass roots marketing campaign that will build awareness with less spending than typical marketing tactics. We will devise an affordable way to market your organization to obtain desired results and get your name out to your target audience.

• Reputation Management
Reputation Management
Reputation can either make or break a company—it’s what determines how a consumer views that company and whether or not they should buy into what the company or organization has to offer. The reputation management team at Seventh Point utilizes Search Engine Optimization and combines it with detailed statistical analysis to research public knowledge of your company and to take preventative measures against possible damages to your company’s name. Our professionals work to make sure the public views your company as having a trustworthy and solid character so that your customer base remains strong.